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ChatThreading

From UX Parula

Problem[edit | edit source]

WhatsApp doesn't allow editing messages after a few minutes of sending them. This limitation can lead to chaotic conversations where topics bounce back and forth like a ping pong ball. What if there was a possibility to add secondary messages to your own messages or those of others? This feature could be useful when you forget details you need to add or when you want to keep the conversation tidy. It would prevent situations where you're discussing Phase 1 while your colleagues have moved on to Phase 10.

Should we allow threading in chat?

If so, in which way?

Possible solutions[edit | edit source]

1. Displaing threaded comments with a distiguiscible color (e.g. 30% less opacity for both green/white = sent/received)

2. Users can to long-press (in mobile) a message to start a thread. Threads will be displaied taking the first line of the message you long-press (you can even select multiple messages) and the new conversation will appear:

  • Together with people and groups on the left pane, in chronologic order so the one at the top is the most recent that received a new message
  • In a specific part only for threads above people and groups
  • Providing a 'view thread' in the filters tabs above people/groups
  • Enabling to switch between threaded and chronological views

1. WhatsApp Threading Potential: Contextual Comments Beneath Original Messages[edit | edit source]

Would it be beneficial to add contextual comments directly beneath your original messages?

Threading in Chat
Threading in Chat

Main Characteristics[edit | edit source]

  • Add details to an already sent message
  • Provide immediate clarifications
  • Maintain conversation context
  • Prevent misunderstandings

Communication Advantages[edit | edit source]

  • Enrich original information
  • Avoid sending multiple messages
  • Maintain an orderly conversational flow
  • Allow more articulated explanations

Technological Context[edit | edit source]

Currently not a standard feature in chats like WhatsApp, but would represent a significant evolution in digital communication, allowing:

  • Linear comments under the original message
  • Preservation of original context
  • Facilitation of supplementary explanations

2. WhatsApp Threading Potential: Contextual Conversation Branching[edit | edit source]

Threading Chat 2
Threading Chat 2

Would it be beneficial to transform message interaction from linear to contextually adaptive?

Main Characteristics[edit | edit source]

  • Enable focused discussions from specific messages
  • Reduce conversation noise
  • Provide granular communication options
  • Context preservation

Potential Implementation[edit | edit source]

  • Long-press on a specific message
  • Create a new thread/conversation branch
  • Option to invite specific contacts to the new conversation

Conversation List Placement[edit | edit source]

The new conversation threads could be referenced in:

  • A dedicated "Threads" section
  • Integrated within existing chat lists
  • Accessible through a new filter category

User Experience Considerations[edit | edit source]

  • Optional feature to prevent overwhelming users
  • Clear visual distinction for threaded conversations
  • Easy navigation between original and new threads


The fact that Teams is used in work contexts rather than WhatsApp by most companies makes me think that our target prefers structured and topic-organized conversations instead of casual ones.

Professional Communication Preferences[edit | edit source]

WhatsApp has significantly more total users, but Teams dominates in professional communication contexts

https://www.businessofapps.com/data/microsoft-teams-statistics/

User Experience Insights[edit | edit source]

  • WhatsApp excels in casual, personal communication
  • Teams is designed for professional users
  • The choice depends on prioritizing powerful features vs. simplicity


Can we use the semplicity of WhtsApp UI and making it more powerful in terms of organized conversations?

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